Our “Raise Your Hand” marketing approach ensures preneed counselors are only spending time talking to families with an expressed interest in pre-planning.

That means no aggressive sales tactics and no blindly knocking on doors trying to talk to families who may or may not want to talk about planning their funeral.

With our researched, tested, and proven marketing techniques, we only reach out to families who have essentially raised their hands to find out more about how pre-planning can benefit them and their loved ones.

Our marketing systems are a result of 40 years of experience accumulating and studying data to determine the unique characteristics of those who decide to pre-plan. This allows us to better match the message to the individual, so preneed counselors are better positioned for success.


Before embarking on this active campaign, an FPC Pre-planning & Account Consultant will provide your Funeral Home with:


Through a thorough study of your service area, we determine who the most qualified prospects are within your community and examine various cost structures to meet your financial needs.


All materials are completely customized to reflect your funeral home, your values, and your message. We work together to ensure each campaign is carried out in your voice using effective language that will resonate with families.


Ongoing sales training and support, weekly monitoring and mentoring, and monthly reviews and reports help pave the path for your success.